The search is over—these are the 19 best mascaras in existence for length, volume and definition (2025)

Table of Contents
What makes the best mascara? Things to consider... The best mascaras: Quick links How we test the best mascara formulas Best mascaras 2025 (1. 2. Maybelline Lash Sensational Sky High Mascara) Maybelline Lash Sensational Sky High Mascara 1. L'Oréal Paris Lash Paradise Mascara L'Oréal Paris Lash Paradise Mascara 3. Charlotte Tilbury Exagger-Eyes Mascara Charlotte Tilbury Exagger-Eyes Mascara 4. Lancôme Lash Idôle Mascara Lancôme Lash Idôle Mascara 5. Beauty Pie Wrap Star Tubing Mascara Beauty Pie Wrap Star Tubing Mascara 6. Maybelline Colossal Curl Bounce Mascara Maybelline Colossal Curl Bounce Mascara 7. Rare Beauty Perfect Strokes Volumizing Mascara Rare Beauty Perfect Strokes Volumizing Mascara 8. MAC Extended Play Lash Mascara MAC Extended Play Lash Mascara 9. Glossier Lash Slick Glossier Lash Slick 10. Clinique Bottom Lash Mascara Clinique Bottom Lash Mascara 11. Milk Makeup Kush Mascara Milk Makeup Kush Mascara 12. By Terry Terrybly Mascara By Terry Terrybly Mascara 13. Eyeko Limitless Length Mascara Eyeko Limitless Lengthening Mascara 14. Estée Lauder Double Wear Zero-Smudge Lengthening Mascara Estée Lauder Double Wear Zero-Smudge Lengthening Mascara 15. NARS Climax Extreme Mascara NARS Climax Extreme Mascara 16. Benefit They're Real Lengthening Mascara Benefit They're Real Lengthening Mascara 17. Sculpted By Aimee MyMascara Sculpted By Aimee MyMascara 18. Ilia Limitless Lash Mascara Ilia Limitless Lash Mascara 19. Charlotte Tilbury Pillow Talk Push Up Lashes in Dream Pop https://www.cultbeauty.co.uk/p/charlotte-tilbury-pillow-talk-push-up-lashes-mascara-pillow-talk-10ml/13720371 The best tips for applying mascara References

In every make-up bag up and down the country you will find mascara. It is arguably the most used make-up product in our collective beauty kit. In fact, as a beauty editor, there is not a day that goes by that I leave the house without it. But what actually makes the best mascara the best? Let's find out...

What makes the best mascara? Things to consider...

When it comes to mascara, everyone has their own preference in what they are searching for. Personally, I love a full, fluttery and voluminous lash look, combined with a formula that doesn't flake throughout the day and won't transfer onto my eyelid. A lot to ask for, I know. Long, lengthy lashes are usually a favourite. My go-to is Maybelline's Lash Sensational Sky High Mascara (which I will debate anyone who disagrees that it's the best Maybelline mascara), but I am always testing new releases to find the very best out there, because who doesn't want to find the best mascara?

If you're shopping for a new formula, there's plenty of things to consider. For starters, the look you're after: defined, natural-looking lashes, or big volume to add drama to your look? Once you've decided on your top lash-enhancing priority, this will help you choose the right wand and mascara for you. Plastic combs and brushes are better at defining and elongating lashes as they're often thinner and less chunky in size. Traditional bristles are key to adding volume and fullness, as they're plumper and apply more product to the lashes.

Colour is also important. Black has long been the most popular, but it can wash paler skin tones out, so it might be worth considering a really good brown mascara or a navy shade for your beauty arsenal if you fall into that category.

Brown and blue mascaras are certainly having a moment. If you really want your eye colour to stand out? Pick a colour that will accentuate it. Purple and blues make blue and green eyes pop, while browns highlight hazel.

And then of course, the next decision is do you need a long-wearing, hardy waterproof formula? If you have watery eyes or are prone to smudginess, you may want to opt to shop a waterproof (or at the very least water-resistant) buy.

Thom Walker, make-up artist and Creative Director of Givenchy make-up, gave me the best mascara tip I've ever heard. He admitted that finding the right mascara can be tricky and that it does involve a bit of trial and error, but once you find a mascara wand that you really like that does the job you want it to do, don't throw it away. "I clean it, wash it thoroughly and then use it almost like a spoolie with other mascara formulas."

The best mascaras: Quick links

How we test the best mascara formulas

I've trialed and tested so many mascaras over the years that we've genuinely lost count. From Charlotte Tilbury's latest launch - her first ever volume mascara - to Ilia's bestseller that legthens in the most beautiful way (which is a bit of beauty insider's secret) I, as well as the extended Marie Claire team, have done our fieldwork. And what we can definitively say is that the best mascaras really do have transformative effects.

So how do we test? There are certain things that we look out for when testing any new mascara that lands in our laps. We're interested in things like the wand - bristle type and shape; the effect on lashes - whether it adds volume or length (or both?!); the formula - can you feel it on your lashes or does it nourish those tiny hairs? and finally the price. (Read more about how we test products.)

Keep on scrolling for the best mascaras the industry has to offer. You're sure to find your new favourite...

Best mascaras 2025

(1. 2. Maybelline Lash Sensational Sky High Mascara)

The search is over—these are the 19 best mascaras in existence for length, volume and definition (1)

(Image credit: Maybelline)

Maybelline Lash Sensational Sky High Mascara

Best lengthening mascara and best shade range

Specifications

Lash effect: Length

Brush: Plastic

Shade options: Very black, Blackest black, Cosmic black, Brownish black, Blue Mist, Burgundy Haze, Pink Air

Waterproof option availability: Yes

Mini option availability: None

Vegan: No

Cruelty Free: Yes

Reasons to buy

+

Creates length in one swipe

Reasons to avoid

-

Experienced a few flakes after a long day of wear

"I've loved this mascara since the first day I tried it. I dabble with others, because that's the nature of the job, but I come back to this mascara time and time again. It gives the perfect amount of length, the perfect amount of lift and the perfect amount of volume. It's like LVL lashes in a tube. It's also the only mascara that I bought on my maternity leave when I didn't have access to the Marie Claire beauty cupboard. All hail Maybelline Lash Sensational Sky High Mascara. If you're playful with your make-up too, its also has one of the best shade ranges around. The burgundy one was trending on TikTok." Katie Thomas, Senior Beauty Editor

1. L'Oréal Paris Lash Paradise Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (2)

(Image credit: L'Oreal Lash Paradise)

L'Oréal Paris Lash Paradise Mascara

Best affordable mascara

Specifications

Lash effect: Natural volume

Shade options: Black, brown

Brush type: Bristle

Mini version availability: None

Waterproof version availability: Yes

Vegan: No

Cruelty Free: No

Reasons to buy

+

Affordable

+

Delivers next-level length

Reasons to avoid

-

If you like a serious lash look for the evening, you might still want to reach for falsies

"There is no mascara on this planet that I love more than this. For just £12 this mascara delivers everything I could ever want. It fans out my lashes, delivers a volume that still looks natural and leaves lashes looking unbelievably long. It's also beautifully layer-able." - Shannon Lawlor, Executive Beauty Editor

3. Charlotte Tilbury Exagger-Eyes Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (3)

(Image credit: Charlotte Tilbury)

Charlotte Tilbury Exagger-Eyes Mascara

Best for volume and drama

Specifications

Lash effect: Volume

Shade option: Black

Brush type: Bristle

Mini version available: Yes

Waterproof version available: No

Vegan: No

Cruelty Free: No

Reasons to buy

+

Rounded head

+

Jet black formula

+

Full-on drama lashes

Reasons to avoid

-

It's in a glass tube, so it's heavy

-

It can take time to nail the technique

"Let me introduce you to the best plus one you will ever take to a party. This is va-va-voom voluminous lashes in a tube. With, and I'm being honest here, two swipes maximum you have dramatic, fanned out lashes. They perfectly compliment a smokey eye or a wash of metallic swiped across the lid. Does that mean you can't wear it during the day? Absolutely not." - Katie Thomas, Senior Beauty Editor

4. Lancôme Lash Idôle Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (4)

(Image credit: Lancome)

Lancôme Lash Idôle Mascara

Best for everyday glamour

Specifications

Lash effect: Volume

Shade options: Black

Brush: Plastic

Mini version availability: Yes

Waterproof version availability: Yes

Vegan: No

Cruelty Free: No

Reasons to buy

+

Curved wand

Reasons to avoid

-

Have to layer up for a voluminous effect

"Goodness, I am slightly obsessed with this mascara. The plastic bristles manage to separate my lashes to create the perfect fanned look, whilst the curved wand lifts and coats them in the darkest black formula. It is my favourite everyday mascara. And what I've realised recently, which is something of note, is that you can actually top up your mascara later in the day without any clumping. It has to be the plastic wands that allows for this." - Katie Thomas, Senior Beauty Editor

5. Beauty Pie Wrap Star Tubing Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (5)

(Image credit: Beauty Pie)

Beauty Pie Wrap Star Tubing Mascara

Best tubing mascara

Specifications

Lash effect: Lengthening

Shade options: Black

Brush type: Bristle

Mini version availability: None

Waterproof version availability: None (although smudgeproof)

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Don't smudge or budge

+

Can be removed just with make-up

Reasons to avoid

-

Doesn't give particularly good volume

Price shown is members' price.

If you're yet to try a tubing mascara, let me explain them to you. Essentially, the formula coats each lash with a tube-like formula, meaning it doesn't smudge or run. In fact, it can just be removed with some warm water, and each of the tubes will slide off the lashes. This one, from Beauty Pie, is one of the best out there, particularly if you want natural-looking lashes with some extra length.

6. Maybelline Colossal Curl Bounce Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (6)

(Image credit: maybelline)

Maybelline Colossal Curl Bounce Mascara

Best mascara for straight lashes

Specifications

Lash effect: Curl

Shade options: Very black

Brush: Bristle

Mini version availability: None

Waterproof version availability: None

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Memory curl technology

Reasons to avoid

-

Can start to transfer throughout the day

"This is such a clever mascara and does exactly what it promises. It has a curved brush and memory curl technology that holds for up to 24 hours, which means that it lifts and separates with a volumising formula. Colossal Curl Bounce is so powerful the brand claims you won't need to use a lash curler. And guess what? As someone who doesn't leave the house without curling my eyelashes I was so impressed that I was able to skip that step with this. If you have stubbornly straight lashes, this is the buy for you." - Katie Thomas, Senior Beauty Editor

7. Rare Beauty Perfect Strokes Volumizing Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (7)

(Image credit: Katie Thomas)

The search is over—these are the 19 best mascaras in existence for length, volume and definition (8)

(Image credit: rare beauty)

Rare Beauty Perfect Strokes Volumizing Mascara

Best for natural-looking volume

Specifications

Lash effect: Natural volume

Shade options: Black

Brush: Bristle

Mini version availability: None

Waterproof version availability: No (but it is water-resistant)

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Buildable volume

Reasons to avoid

-

Can transfer after wearing all day

"This isn't typically my sort of mascara - give me a plastic comb any day. But this seems to do the same job as a plastic wand. Not only does it lengthen and volumise, it also nourishes your lashes with castor oil for a soft, velvety finish. It's great for people who like volume, but not *too* much volume. You have full control over how you want your lashes to look with this mascara - during the day, you only need one coat for that fluttery lash effect, however, I tend to layer it up at night for added volume." - Katie Thomas, Senior Beauty Editor

8. MAC Extended Play Lash Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (9)

(Image credit: Mac)

MAC Extended Play Lash Mascara

Best waterproof mascara

Specifications

Lash effect: Length, volume

Shade options: Black

Brush: Spiral

Mini version availability: None

Waterproof version availability: Yes

Vegan: No

Cruelty Free: No

Reasons to buy

+

Long-lasting

Reasons to avoid

-

Brush doesn't pick up a lot of product

MAC's Extended Play Lash Mascara is a waterproof, long-wearing formula that can last up to 16 hours thanks to its thermal-sensitive technology. It defines, lengthens and curls your lashes, with a rich black finish. "The wand of this is really interesting as it acts like a plastic comb would - coating every single lash, but adds just a subtle hint of volume as your traditional bristles would," says Katie.

9. Glossier Lash Slick

The search is over—these are the 19 best mascaras in existence for length, volume and definition (10)

(Image credit: Sophie Cookson)

The search is over—these are the 19 best mascaras in existence for length, volume and definition (11)

(Image credit: Glossier)

Glossier Lash Slick

Best mascara for a no-make-up-make-up look

Specifications

Lash effect: Lengthens, lifts

Shade options: Black, brown

Brush type: Plastic

Mini version available: No

Waterproof version available: No

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Comes off incredibly easy at the end of the day

+

Very natural-looking effect

Reasons to avoid

-

Won't create enough drama for some people

"I was really surprised at how much I love this mascara from Glossier. The comb seperates the lashes in a really nice way and gives a subtle lift, which is buildable if you want a more defined look. It feels super lightweight to wear, you almost forget you've got it on and its got great staying power. It works really well as an everyday mascara, but if you like a dramatic eye look, you'll want something like the Charlotte Tilbury Exagger-eyes Mascara. It's a really subtle mascara formula, which is why I like it, but it might be too much for some people." - Sophie Cookson, E-Commerce Analyst

10. Clinique Bottom Lash Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (12)

(Image credit: Clinique)

Clinique Bottom Lash Mascara

Best for bottom lashes

Specifications

Lash effect: Definition

Shade options: Black

Brush type: Bristles

Mini version availability: None

Waterproof version availability: None

Vegan: No

Cruelty Free: No

Reasons to buy

+

Coats bottom lashes perfectly

+

Can also use for inner top lashes

Reasons to avoid

-

Two mascaras in your makeup bag

Bottom lashes are incredibly tricky to do, but this mini brush makes even the teeniest tiniest hair on the lower lash come to life. It's nimble, so easy to use and small enough that you won't make any mistakes. "Not to be dramatic, but this mascara changed my whole make-up routine for the better," exclaims Grace. "I used to avoid putting mascara on my bottom lashes as I could never find a product that wouldn't leave me with that panda eye effect. However, after trying this out I was fully converted."

11. Milk Makeup Kush Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (13)

(Image credit: Sofia Piza)

The search is over—these are the 19 best mascaras in existence for length, volume and definition (14)

(Image credit: Milk Makeup)

Milk Makeup Kush Mascara

Best for sensitive eyes

Specifications

Lash effect: Volumising

Shade options: Black

Brush type: Bristles

Mini version available: Yes

Waterproof version available: Yes

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Vegan

+

Non-irritating formula

Reasons to avoid

-

The brush is huge - if you have small eyes, it could be tricky to apply

"After trialling plenty of mascaras throughout the years, I always come back to Milk’s Kush Mascara. It has the perfect creamy formula that evenly coats all lashes for extreme volume that lasts all day and doesn’t smudge. As a contact lens wearer, I have found this mascara to be a safe option for my sensitive eyes as it has a non-irritating formula. The wand includes Milk’s Puff Puff brush, which features crisscrossed firm bristles that aim to avoid clumps. However, as I have unruly lashes, it’s easy for me to get clumps here and there, so on the rare occasion I do, I simply glide on a clean brush, and I’m good to go." - Sofia Piza, Fashion Writer

12. By Terry Terrybly Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (15)

(Image credit: Ana Ospina)

The search is over—these are the 19 best mascaras in existence for length, volume and definition (16)

(Image credit: By Terry)

By Terry Terrybly Mascara

Best for sparse lashes

Specifications

Lash effect : Volume and extend

Shade options: Black Parti-Pris, Moka Brown, Neon Green, Terrybleu, Purple Success

Brush type: Bristles

Mini version available: Yes

Waterproof version available: Yes

Vegan: No

Cruelty Free: No

Reasons to buy

+

Lash-boosting formula

+

Great for sensitive eyes

Reasons to avoid

-

Often sells out

"I bought this mascara as a result of a very long search for something to help my sparse lashes. I have incredibly sensitive eyes and lashes, and have found some formulas cause my lashes to fall out. After reading about this one, I decided to give it a go. It's a bit like an eyelash serum and mascara hybrid - it has a growth-boosting formula, enriched with moisturising hyaluronic acid. After using it for about six months, I have definitely noticed a difference to the length and strength of my lashes - they look healthier and fuller." - Ana Ospina, Designer

13. Eyeko Limitless Length Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (17)

(Image credit: Eyeko)

Eyeko Limitless Lengthening Mascara

Best brown mascara

Specifications

Lash effect: Lengthening

Shade option: Black, brown

Brush type: Bristles

Mini version available: No

Waterproof version available: No

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Super easy to remove

+

Subtle

+

Nourishing formula

Reasons to avoid

-

If you have oily lids, this won't suit you

"This mascara ticks the volumising, lengthening and separating boxes - with the added bonus of having a squeezy tube design, so you can get every drop of mascara out when it’s nearing the end (trust me you’ll want to - the formula is that good). I’m a fan of brown mascara, but some shades can look a bit ashy and lacklustre - not so when it comes to Eyeko’s Limitless Lengthening brown mascara. The colour is rich and deep, yet subtler than pure black - perfect for pairing with a brown smokey eye. Also, if you have blue eyes, this shade will really make the colour pop." - Valeza Bakolli, Junior Shopping Editor

14. Estée Lauder Double Wear Zero-Smudge Lengthening Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (18)

(Image credit: Boots)

Estée Lauder Double Wear Zero-Smudge Lengthening Mascara

Best for oily eyelids

Specifications

Lash effect: Length, volume

Shade options: Black

Mini version availability: Yes

Waterproof version availability: Yes

Vegan: No

Cruelty Free: No

Reasons to buy

+

Long brush for easy application

Reasons to avoid

-

Won't be for you if you want mega drama

"I recently recommended this to a friend who was struggling to find a formula that wouldn't transfer onto her oily under eyes. She has now become a convert just like me. I don't have oily lids, I just consider this to be one heck of a cracking mascara. It knows what its role is in the make-up routine and it commands respect. It knows that you want every lash to stand to attention, so it does just that. It knows that you want to add a touch of drama to the eye (but not too much), so it does just that. It knows that you don't want to look at yourself in the mirror halfway through the day to see dark smudges on the tops of your cheeks, so it most certainly does not do that. It's serious about its responsibilities." - Katie Thomas, Senior Beauty Editor

15. NARS Climax Extreme Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (19)

(Image credit: Nars)

NARS Climax Extreme Mascara

Best mascara for layering

Specifications

Lash effect: Length, volume

Brush: Traditional hourglass

Shade options: Extreme black

Mini version availability: Yes

Waterproof version availability: None

Vegan: No

Cruelty Free: No

Reasons to buy

+

Intense volume

Reasons to avoid

-

Thick brush can make for messy application

The high-shine latex finish is especially pleasing for those who have stick straight or very stubby lashes. Said XXL finish is also highly pigmented, so with just a single swipe lashes appear longer, fuller and jet black. Divine.

16. Benefit They're Real Lengthening Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (20)

(Image credit: Benefit)

Benefit They're Real Lengthening Mascara

Best for high impact

Specifications

Lash effect: Curl, length

Brush: Pointed with ball

Shade options: Black

Mini version availability: Yes

Waterproof version availability: None

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Very impressive lengthening abilities

Reasons to avoid

-

Formula can dry out quite quickly

We couldn't have a line-up of the best on the market and not include one from benefit. For years and years the brand has featured at the very top of the UK's bestselling mascara list, so it's not surprise they invest so much in coming up with the best wands. The Roller Lash brush features a 'hook and roll' effect that grabs and separates each lash, then curls them upwards for a lifted look.

17. Sculpted By Aimee MyMascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (21)

(Image credit: Sculpted by Aimee)

Sculpted By Aimee MyMascara

Best all-rounder mascara

Specifications

Lash effect: Lift, length and define

Brush: Curved wand

Shade options: Black and brown

Mini version availability: None

Waterproof version availability: None

Vegan: Yes

Cruelty Free: Yes

Reasons to buy

+

Creates length and volume in just one coat

+

Quick drying

+

No transfer

+

Infused with vitamin B5 to condition and nourish lashes

Reasons to avoid

-

Too many coats can start to look clumpy

"As soon as I used MyMascara for the first time, I was converted. Instantly lifting, you only need two or three coats for ultra-defined and lengthened lashes. Usually, when a mascara is this lengthening, I find it takes away any volume, but this only adds to it. I now recommend the MyMascara to all my friends, and from now on, it is the one I compare all other mascaras to." - Dionne Brighton, Social Media Editor

18. Ilia Limitless Lash Mascara

The search is over—these are the 19 best mascaras in existence for length, volume and definition (22)

(Image credit: Ilia)

Ilia Limitless Lash Mascara

Best mascara for feathery lashes

Specifications

Lash effect: Length and define

Brush: Plastic

Shade options: After midnight

Mini version availability: Yes

Waterproof version availability: No

Vegan: No

Cruelty Free: Yes

Reasons to buy

+

Beautiful defined everyday lashes

+

Your lashes but better

Reasons to avoid

-

Not great if you're seeking drama

"I’m very picky when it comes to mascara - the formula has to be lengthening, volumising and separate my lashes. One mascara that ticks all three boxes is ILIA’s Limitless Lash. The lightweight formula doesn’t weigh my lashes down, ensuring they hold an impressive curl all day. It also has a double-sided brush which I use to pack on the product with one side and separate and curl with the other. In short: this mascara gives me the long, lifted and volumised lashes of my dreams." - Valeza Bakolli, Junior Shopping Editor

19. Charlotte Tilbury Pillow Talk Push Up Lashes in Dream Pop

The search is over—these are the 19 best mascaras in existence for length, volume and definition (23)

(Image credit: Mica Ricketts)

The search is over—these are the 19 best mascaras in existence for length, volume and definition (24)

(Image credit: Charlotte Tilbury)

https://www.cultbeauty.co.uk/p/charlotte-tilbury-pillow-talk-push-up-lashes-mascara-pillow-talk-10ml/13720371

Best coloured mascara

Specifications

Lash effect: Volume, length and lift

Brush: Plastic with diamond-shaped bristles

Shade options: Burgundy and black

Mini version availability: Only in black

Waterproof version availability: No

Vegan: No

Cruelty Free: No

Reasons to buy

+

Flattering burgundy shade

+

Volumises, lengthens and adds curl

Reasons to avoid

-

The brush takes some getting used to

"When most of us think of coloured mascara it tends to be '80s-inspired electric blue shades or more out-there colours like green and pink that spring to mind. However, this one from Charlotte Tilbury has convinced me of the joys of ditching black mascara and embracing a more subtle hue for daily wear as this berry-brown colour is just so beautiful. Not only is burgundy mascara set to be a big trend this winter, the colour has been specially created to enhance your eye colour—whether it's green, blue or brown. And while it will look more dramatic on lighter lashes, on dark ones like my own I love the way that it provides a more natural-looking lash look without compromising on definition and fullness."

The best tips for applying mascara

No matter which formula you eventually choose, here’s a tip from legendary make-up artist Charlotte Tilbury on the best application technique: "As you drag the brush up from the base of your lashes, zig-zag the wand from side to side. This creates more volume as you are depositing more product onto your eyelashes."

As for your bottom lashes, turn the brush vertically. "The thinner end will help you control your application with more precision," Charlotte adds.

And of course, to magnify the results, always go in with a second coat. But resist the urge to pump the wand up and down in the tube. "Your mascara will dry out quicker as you're pushing too much air inside. Slowly twist the brush around the tube instead," Tilbury explains.

The search is over—these are the 19 best mascaras in existence for length, volume and definition (2025)

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